Google’s John Mueller Reveals New Details About Mobile-First Index

Google’s John Mueller announced new information about the mobile-first index at SMX Munich, here’s what you need to know.

Google Algorithm Update, Mobile-First Indexing Notices, Bing AMP & More – We reported this morning that Google may be doing an algorithmic update, so check in on your rankings. Google said they launched close to 2,500 changes in search last year. Google sent out tons of mobile-first indexing enabled notices this week. But many sites are still not on mobile-first indexing and that is okay. Bing finally now shows AMP results in some of their search results. Google said they do index content in tabs for mobile indexing, even some say they don’t. Google said it is about intent when it comes to spamming Google with translated content. Bing has dropped their public submit URL to index tool. Can you hypnotize someone for links, is that against Google’s guidelines? Google is testing a blue badge icon for government sites? Google image search is testing image search refinement buttons with images. Google sitselinks carousels now also show images. Google is testing tabs for branded knowledge panels. Google Maps is showing future open dates for businesses. Google My Business reviews can be edited directly in the local panel. Google added videos to shopping ads. Google Maps is now supported on Apple CarPlay. I am offline Monday and Tuesday of this and next week, I do hope to have stories scheduled. That was this past week in search at the Search Engine Roundtable.

Google Search Algorithm Shifts Around September 19th? :
Google Search Launched 2,453 Changes In 2017 :
Google Sends Out Many Mobile-First Indexing Enabled Notices :
Google Mobile First Indexing Migrations Not Done – Will Takes Years :
Bing Finally Adds AMP To Search Results :
Google: We Index & Rank Content In Accordions & Tabs Fully Despite Some Studies :
Google Responds To Auto-Translated Content Spam Issue; It’s About Intent :
Bing Also Drops Public URL Submit To Index Tool :
Google Guidelines: Can You Hypnotize Someone For Links? :
Google Blue Shield Icon In Snippets For Some Government Sites? :
Google Image Search Tests Image Refinement Buttons :
New Google Sitelinks With Image Thumbnails :
Google Tests Tabs On Branded Knowledge Panels :
Google Maps Showing Future Open Dates For Businesses :
Google My Business Reviews Can Now Be Edited In Local Panel :
Google Ads Adds Videos To Shopping Ads With Showcase Shopping Ads :
Google Maps Now On Apple CarPlay & It’s Okay :

Mobile First Index News From Google

Key news from Google’s John Mueller on the mobile-first index rollout. Google plans to notify websites when they switch from desktop to mobile indexing. Flowchart at will help you prepare your site to be mobile-ready to be switched.

Google Begins Mobile-First Indexing: What Is It?

Google has started mobile-first indexing of web pages from 1 July 2019. What is mobile-first indexing and how does that change the way you access the web? We explain.

Mobile-First Indexing

Martin Splitt, Search Advocate at Google, goes over how mobile-first indexing works, challenges that can occur with mobile-first indexing on one’s website, and best practices to avoid these. Watch this lightning talk to better prepare for when Google switches to mobile-first indexing for all websites later next year!

Mobile-first indexing best practices →
Prepare for mobile-first indexing (with a little extra time) →

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